Sunday, June 14, 2009

Fashionista Reminder: Borrowed yet?

Text: Dwayne Knight
Edited by: Casi Densmore-Koon

By now, I am sure everyone has heard of Bag, Borrow, or Steal; the luxury to rent masterminds that (newly changed the name to AVELLE) allow you to borrow designer bags and accessories on a weekly or monthly basis. If you haven't heard of the Netflix for bags let us help you get "in the know." For those of you who are on top of your fashionista game let us remind you.



THE PHENOMENON
This is a great website for those fashionistas in all of us who want to be seen with these great bags and the sense of the status they bring. It all started when the
founders decided celebrities, socialites, and editors shouldn't be the only ones (we agree!) to have the excitement of carrying bags such as Fendi, Louis Vuitton, Prada,
Chanel, or any other fabulous label.

The process is easy. Visit their website, www.bagborroworsteal.com and follow
the steps below:

(some text taken from BBS website)

HOW IT WORKS:

1.Decide if you'd like to become a Bag Borrow or Steal member OR rent as a Guest.
(Members enjoy our lowest rental rates plus other privileges outlined below.)

2.Browse their exciting collections and click the borrow button on the items you'd like to rent. (They even email you when a price has dropped on a favorite item that has been added to your wish list)

3.Rent by the week, the month or for as long as you'd like! There's never a late
fee. And you receive special savings when you borrow for 3 months at a time!

4.Borrow more than one item! (our favortie part because you just can't have enough) For the first three months of membership, you can borrow up to three items at a time and one of those may be from their couture collection. After three months, you can borrow as many as five items. At six months your borrowing becomes unlimited - unlimited items and unlimited couture! Special guests can continue to borrow up to 3 items at a time.

Out with the old in with the new! When you're ready for something new, just return the item and tell us what to send next!

BEST OF ALL:

If you fall in love with an item, you can "steal" it from them!
Bag, Borrow or Steal will sell you any item you're renting. They will evaluate the
accessory's age, condition and how easy it will be to replace and let you know
if the item is available for purchase and, if appropriate, a price. If you
decide to make a purchase, they'll bill the credit card they have on file and
the accessory is yours to keep.

You can search their collections by style, designer, color, trends, or size. You can even view the bag size and how it would look when being carried! If
you are obsessed with Sex and the City, there is also a section dedicated to
the movie and items inspired by the characters. You can borrow or steal that exact
Timmy Woods Eiffel Tower Bag seen in SATC!

PRICE POINT:
Memberships start at $9.95 a month and go up to $59.95 For a full year plus
rental price of item.

CUPCAKE MAG LIST TO BORROW:
Just a few examples of the fabulous bags and accessories you can
take advantage of and bring out your inner diva!

Gucci Babouska Large Shoulder Bag


Chloe 'Myrte' Acetate Sunglasses


Chanel Veau Velours Clutch


Kenneth Jay Lane Bib Nugget Necklace


Prada Vintage Oversized Clutch


End note:
We are convinced that &6.00 a week is quite reasonable, about what any hard working gal spends on one and half lattes at Starbucks. We say keep the company's tagline in mind "Guilty pleasure, without the guilt" if you need the extra push to join.

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